HOW TO GET A NATURAL MAKEUP LOOK
Whether you love a ‘no-makeup’ makeup look or you just don’t have the time to bake and blend your base, getting back to basics feels good (and looks good too!).
So let’s honour your face in all its nearly-naked glory, using multi-tasking products powered by skin-loving ingredients to help magnify your beauty, not mask it.
WHY CHOOSE A NATURAL MAKEUP LOOK?
- ‘No makeup’ makeup is speedy. You can throw off the duvet and be ready in minutes. That conference call won’t know what’s hit it.
- A natural-looking makeup routine is simple. With fewer products, the minimal approach means no stress.
- It’s great for summer. A natural makeup look will feel feather-light, fresh and freeing, so cakiness won’t steal your sunshine.
- You’ll be taking a load off your makeup bag – using multi-tasking products mean less to carry.
- Natural-looking makeup is timeless. Bold lips and bushy brows may come and go... but that face? It never goes out of style.
Makeup is an extension of ourselves – it’s a tool we can use to express our different moods and personality. And we believe that great makeup starts with great skin. So no matter your skin type, tone or texture, our products work alongside your skin to help you achieve your makeup goals.
Filipa Loureiro
Global Head of Makeup
HOW TO ACHIEVE A NATURAL MAKEUP LOOK...
STEP 1: PREPARE YOUR SKIN
Start simple: cleanse, tone and moisturise. Then, try our Skin Defence SPF 50 followed by our Hemp Serum-in-Primer. The combination of a moisturiser with SPF and primer will ensure your skin is ready to face the day, all while prepping your skin for makeup (which it’ll keep fresh for up to 12 hours).
Tip: Mix the primer in with any foundation you’re using for a dewier finish.
STEP 2: TRY LIGHTWEIGHT COVERAGE
Keep coverage and concealer minimal for a natural look. To even complexion, if you’d like to, use our Second Skin Multi-Tasking Skin Tint. Enriched with Community Fair Trade moringa seed oil and edelweiss extract, and available in 12 shades, this lightweight multi-tasking tint moisturises and helps to protect skin from daily environmental aggressors and provides sheer coverage. Apply it using your fingertips. Next, dab on our Vitamin C Concealer under your eyes or on any blemishes, using our Concealer Brush to gently blend. It comes in 20 shades, so you’re bound to find your perfect shade match.
STEP 3: ADD COLOUR
The best makeup for a natural look complements your skin tone and matches your colouring seamlessly. The sheen of cream and liquid formulas will give a more natural-looking finish than mattes or powders. Our Sheer Touch Lip & Cheek Tint is buildable so you can control the intensity as you wish.
Tip: Pocket balmy moisture and luscious scent with our range of colourful on-the-go Swipe It Lip Balms.
STEP 4: TAME YOUR EYEBROWS
We salute unruly brows, but for a polished ‘no-makeup’ look, they might need whipping into shape. That’s where our Frame It Brow Pomade comes in. Available in four shades including clear, it glides on to fix your eyebrows softly into place.
Tip: Avoid harsh lines and create a soft arch for natural-looking eyebrows.
STEP 5: SUBTLY ENHANCE YOUR LASHES
A swipe of clear gel could well be enough for some. But if you’d like more wow-factor, try our Happy Go Lash Mascara. Enriched with organic beeswax and coconut oil, it gently enhances your natural eyelashes without fading or flaking all day, so they look thicker and more defined.
Tip: For extra help melting away makeup from sensitive eyes, try our Camomile Gentle Eye Makeup Remover.
READY TO RAGE AGAINST THE REGIME?
Show us how you’re embracing the beauty you were born with. Follow us on Instagram and tag us in your natural makeup looks.